E-mail Marketing Solutions

Jack Communications Solutions is a strong opponent of spam in all its forms. Business doesn't deserve this harassment, so we work hard with you to ensure that your messages get to the people they are meant to.

We understand spam filters, and produce detailed bounce reports showing where email messages get to. We plan your campaign carefully, identifying the correct target audience, and may still advise you walk away after that, if the medium is incompatible with the audience.

We help create flexible, impactful messages using all the lastest programming techniques, whether it is to provide an e-Newsletter, a product campaign or a reactive response.

Do you know the law?

Do you know what you can and can't do with emails?

You can:

You can send as many e-mails as you want to someone who has actively consented to receiving your messages (the opt-in)
You can send e-mails to customers and former customers if it relevant to a product or service they have purchased, or about to purchase, or when responding to the customer
You can send information to customers with whom you have an ongoing relationship with (a subscriber, etc) or to inform customers of bugs or upgrades
If the customer has opted in, you do not need to check any third party lists
The Data Protection Act (DPA) does not apply to companies, but business people are also consumers, so it is bestto treat them in the same way

You can't:

Do not send advertising e-mails with false or misleading headers or subject lines
Do not use false or inaccurate routing information - the "From" and "To" must be accurate and identify the sender. Make the 'From' a person - it makes it more personal
Do not promote fraudulent schemes
Do not send e-mails to list that you do not know the origins of, or that you are concerned about
Do not send e-mails to addresses mechanically 'harvested' - noone has opted in there
Do not send advertising to anyone who has asked you not to e-mail them (and stop immediately if they do ask)

The 2002 EU Directive on Privacy and Telecommunications gives everyone in EU countries the right to seek legal damages against the senders of unwanted e-mail, fax, or text messages. We can help ensure that you are not one subject to these claims.